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Find out all about the benefits of photo editing services for eCommerce businesses and how you can pave the way for higher conversions with digital photo enhancement services!
Can you imagine scrolling Amazon without any photos?
Will you ever buy online if the product image is blurred? Messy? Out of focus?
No, right?
The logic is simple! Photos can be used to verify the seller’s claim or understand the product’s value, quality, and use. Good quality product images boost engagement, traffic, and conversions. Poor product photos lead to uncomfortable shopping experiences.
As an eCommerce seller aiming for profit, which one looks like a better choice to you?
Product Photo Editing Services Are The Backbone Of eCommerce.
Good Or Bad, Product Photos Impact Your Sales
Take it from a photo editing company that’s been doing this for decades: Photos spell success!
In a time where over two billion people are shopping online, skipping product photos on your listing is no longer an option. Instead, photos are an indispensable part of product pages at this point.
Product photography is a potent business tool: digital photo enhancement services, an influential business contributor. Online shoppers see an image and base their ideas about the product using the information from the photo. Here is a study to prove just how many impressions a single photo makes on a prospective buyer.
Ergonomic, functional, symbolic, aesthetic, and attention-drawing values, plus the ease of categorization- so many people drew so many inferences from a product’s photos. Of course, in real-time, these criteria may change by the product. But the conclusion doesn’t waver.
Photos matter.
However, what’s more concerning is the damage that poor-quality photo editing can inflict on sales and conversions!
What Is The Importance Of Photo Editing In A Business?
Properly edited photos can increase the footfall on your product pages. They can impact conversions and sales. They can also create a reliable and more trustworthy brand image among your target audience.
The impact of product photo editing services for eCommerce business has been noted across the global eCommerce landscape.
- Adding an image to a listing can increase brand recall by 65%
- A larger photo can increase the chances of a sale by nearly 10%
- 360-degree product photos can increase the chances of a sale by 250%
Image editing services that everyone requires
While it is essential to know about the benefits of photo editing services for eCommerce business, it is equally critical to understand the types of editing that product photos require.
The following list contains the essential techniques that digital photo enhancement services use for eCommerce images.
1. Image Masking
Masking is used in eCommerce photo editing to separate or enhance the background from the photo and give it a clear outlook. It is used especially when the photo includes fuzzy edges. Moreover, pictures of products like jewelry or machinery require careful masking lines to create a strong effect.
2. Clipping path
The clipping path photos are used to create a clear-cut picture from any 2D image or to remove the background of an image. It is applicable in cases where the edges are sharp or smooth.
3. Invisible Mannequin
The mannequin used to display the product is carefully removed from the background in this particular digital photo enhancement service. When using this technique, it is important to create a natural-looking clipping path, fill in the missing sections with care when removing the model or mannequin, and refine the image with masks.
4. Retouching
eCommerce retouching is used to create refined product outlooks. You can use this technique to remove creases, wrinkles, and blemishes, add brand and style-specific editing, and enhance detail, color, and quality.
5. Colour Correction
Every brand has a consistent visual aesthetic and experience. Therefore, their product photos should ideally reflect those standards. With color, hue, temperature, and tonality correction, you can ensure that your product photos come together and impart a coherent view of your product line and brand.
6. Shadows & Reflections
Light is one of the most essential aspects of a photo. However, not every product photo does well with shadows and reflections. For example, jewelry photos can be enhanced with reflections, but shadows might hamper the chic outlook that we usually associate with such images. So use keen judgment when working on shadows and reflections for an eCommerce photo.
7. HDR/Image Blending
Often, when photographing products, all the right things do not align. You want a well-lit background, but using an overhead light for this purpose may cause unwanted shadows to fall on other parts of the photos. Similar issues may arise when taking photos against different backgrounds.
That is where image blending is used. By taking photos of different exposure values, you can create a single photo where everything falls in place and the final outlook is refined, enhanced, and singular in appeal.
Now, The Most Critical Part- Can You Edit Product Photos By Yourself?
Can you? Yes!
Should you?
This depends on how good you are at product photo editing and how much time you can devote to this process without getting distracted from your core activities.
As a decades-old photo editing company, we often get queries from eCommerce businesses along the lines of ‘How can I edit my photos like a Pro?’
The response is similar. Do you have the time to learn decent product photo editing? Do you have the time to shoot and edit photos at the speed you desire? Will this take away from your critical time and hamper productivity in other core areas?
When you are running a business where the competition is massive and cut-throat with a thousand things running simultaneously, the answer is not DIY!
For most online sellers, the next step is the search for photo editing services for eCommerce business.
What Comes Under Photo Editing Services?
Any established, reputed photo editing company will provide almost all digital photo enhancement services listed below.
- Image Enhancement
- Photo Retouching Services
- HDR Blending Services
- Panorama Photo Editing
- Photo Restoration Services
- Image Cropping/ Resizing
- Photo Colorization Services
- Photo Correction Services
- Photo Post-Processing
- Portrait Retouching
- Portrait Editing Services
- Portrait Enhancement
- Background Removal
- Image Masking Services
- Image Clipping Path
- Image Cut-Out Services
How Do Professional Photographers Edit Photos? What Do They Do Different That You Can Not?
While a professional will always know more techniques, workarounds, and tricks to create a better result in a faster time window, that is not the only reason why you should look at a photo editing company with the intention of outsourcing.
There are many other reasons why choosing professional photo editing services for eCommerce business images can benefit you.
- High-quality photo results
- Time-efficient outcomes
- Expert handling of your photos
- Scenario and situation-specific editing
- Quality control
- Regulated workflow
- Minimal chances of errors
- Advanced software and tool support
- Faster turnaround time
- Enhanced, unforgettable client experiences
Frequently Asked Questions
Question – How is product photo editing processed?
Answer – Product photo editing can be processed by hiring the professionals as they have extensive knowledge of using the latest techniques to make your product image perfect. The techniques or tools used to edit your photo are adobe, photoshop, and lightroom.
Question – What is the need for e-commerce photo editing services?
Answer – Every customer who desires to purchase any product goes through the product image to analyze whether the product can fulfill all his/her desires or not. This is why product image plays a crucial role in the sale and purchase process. Hiring professionals will help you get the visual quality of the product that will help you get positive outcomes.
Question – How much does hiring a professional for the photo editing process cost usually?
Answer – If you are thinking to hire professionals for e-commerce photo editing services then it would usually cost you a significant amount. However, you can hire professionals from Photozworld as they serve their services at an affordable cost.
Question – What are the tools used in the photo editing process?
Answer – Multiple tools are used by the professionals to serve you with the best possible outcomes. The tools used for editing are adobe, photoshop, Affinity photo, lightroom, etc.
Question – Who requires product photo editing services?
Answer – Image editing services are required by multiple people including e-commerce business persons, publishers, product photographers, etc. The service is required by the agencies who present their products with optimized visual appeal efficiently.
Question – What is the process of Image editing services?
Answer – The process of e-commerce image editing includes various steps such as background removal, background color change, removing blemishes and wrinkles, and much more, All these steps are followed to give you a perfect product image.
Leverage Your Product Images to Boost Conversions with Our Photo Editing Company
PhotozWorld is a prominent photo retouching company. We enjoy a global clientele and possess decades of experience in offering high-end digital picture retouching support for photographers, eCommerce businesses, and enterprises.
Our professional photo editing team uses new and advanced technology to create extraordinary outcomes every time!
- 100% customer satisfaction
- Encrypted communications and data transfer
- Affordable, competitive prices
- Dedicated teams and manager
Contact us at +1 585 283 0055 or write your digital photo enhancement service requirements to us at info@photozworld.com. Get a free sample and judge our expertise. Then, entrust your eCommerce images to our experts and experience the top-tier benefits of photo editing services for eCommerce business.