Source Profits To Your Amazon Business By Outsourcing Image Editing Services

Online products sell depending on how well their photos appear and appeal to buyers. Amazon marketplace sellers/vendors can use this to their advantage with enhanced product photo listings. Professional photo editing services render images that showcase the best aspects of the product. Sellers can help by adopting some useful tips for uploading. This blog explores tips and enhancement services with the advantages they bring. 

If there’s one thing that’s a must-have to sell a product online, it’s product images. The visual appeal of the desired product entices a prospect to convert like nothing else. A clear, sharp image of a product flaunting its features and functions will pull the sales traffic you need to grow. Statistics by Justuno show that product images influence 93% of buyers’ decisions while shopping online.

But such photos don’t come by easily; you need the help of a photo editing company to embellish your product images for the best results. Selling on Amazon means exploiting its bevy of seller-friendly listing features. The platform allows sellers to post multiple product images for the best shot at showcasing its best qualities. It has also included many regulations about those product photos that you cannot ignore. 

These regulations cover every aspect of the product image. Failing to comply with even one will hamper your success significantly, including the possibility of your account getting banned. Product images must also have a creative flair and flamboyance to attract the right person and compel them to convert. 

This requires photo enhancement services that are up to the task. From the seller/vendor’s end, there are a few measures you can take to ensure that your products will shine through their images.

7 Photo Editing Services-Recommended Tips For Your Amazon Product Images

As a seller, you can take advantage of Amazon’s myriad seller support features to get the best-looking photos uploaded. From 360 views of your product to short slideshows, visitors can explore the product in all its visual exuberance. The following tips will help you accomplish that goal:

1. Procure Product Photos From The Official Source

A product’s manufacturer goes to great lengths to market it. That means they will ensure that their product’s images for the task are created by a top-notch photo editing company. And they will likely be more than willing to let you use those images for free to sell them in your store. 

These images will have undergone all the necessary touches to bring out the best in the product. So, there’s little work that needs to be done from your end to publish them. If you’re in an exclusive deal to sell a product, then you can have those images tailor-made to suit your needs as well.

It saves you the effort of having to verify the images for accuracy and authenticity. It also saves you the costs of utilizing multiple photo editing services too. You will not face return issues due to a mismatch between the received product and its listing image. 

The features and attributes showcased in the images and those present in the received item will be the same. You will also avoid legal issues that stem from using proprietary images accidentally that are produced by a third party.

2. Use All Available Slots

A nifty feature that Amazon has made available to sellers/vendors is the multiple product image slots for every listing. Yes, that includes multiple slots for every product variant too. There are at least seven image slots available for use per product, with many categories providing more. You can outsource photo retouching services to gain as many as you need.

Seven is considered appropriate because it’s a good compromise between customer attention and product details. By using multiple slots, you can display the product from multiple angles and have the space to include textual information alongside. 

Using multiple image slots also helps with your products’ ranking on search results pages. The A9 algorithm selects product listings that have the requisite number of images for the best customer experience. 

Satisfied customers will also leave positive feedback for such listings. This also helps better search results page ranking as the algorithm favors listings with more positive feedback. 

3. Keep The Technicalities Within Regulatory Bounds

You must ensure that your photo editing services, if in-house, keep the technical aspects of the photos according to Amazon’s specifications. These rules vary depending on various factors like category, purpose, etc. 

By not conforming, you risk losing image quality, product information, or your account in extreme cases. The technical aspects of the image include size, shape, file size, file format, color mode, image frame, background color, etc. The regulations regarding these are as follows:

• Size: The minimum applicable image dimensions are 1000 pixels wide or tall and 1600 pixels on the longest side. The longest side cannot cross 10000 pixels.
• Shape: Square and rectangular photos are the way to go with product listings. Your photo editing company may provide other shapes like circular, but those are to be used within a rectangular or square frame as an insert/graphic.
• File Size: The maximum image size allowed is 10 MB. Note that Amazon doesn’t compress images in any way, so you need to watch your image file size. 
• Image Frame: The image should fill a minimum of 85% of its frame. Image borders are considered to be within the frame too.
• File Format:  The allowed file formats are JPEG, TIFF, PNG, and GIF. The preferred format by Amazon is JPEG due to its relatively small size for image quality. 
• Background Color: All product photos must have a white background. It’s better to outsource image editing services for this one as there are more specifications, like the white tone being 255,255,255 on the RGB spectrum, etc.
• Color Mode: The color mode can be either sRGB or CMYK.
• File Name Format: A product image’s file name should have its product identifiers like EAN, ASIN, JAN, 13-digit ISBN, or UPC. This must be followed by a period and the file extension (file format identifier). Eg: iPhone131.jpg. Dashes, spaces, and other such characters are not permitted.

4. Prioritize Your Images and Include Variety

Since you can upload multiple images for a product, you need to prioritize those images based on certain criteria. Photo editing services can provide the main image that you can use as your first one. It should meet your prioritization criteria and make the best possible impression about your product. 

Prioritizing becomes easier and more valuable with image variety. Product images should contain views of the product from multiple angles. Prioritizing the images in order of the flow of the angled product shots makes the listing look professional and easily comprehensible. Don’t forget to add variety to product variant listings too. 
The other elements your images can contain are exciting graphics, concise descriptions, and 360 deg. animation, and even short videos, if you’re using Amazon A+ Content. A photo editing company can be of great help in utilizing the A+ content facility.

5. Remain Relevant To Market Trends

Keeping an eye out for what’s trending in the market regarding products and marketing, in general, can boost your conversions. For instance, the majority of digital content consumption has moved from desktop to mobile devices. 

Optimizing your images for the mobile device screens, either via Amazon’s app or web version, will give you search ranking and eyeball-gathering advantages. It will also keep you in touch with the latest developments in the mobile marketing space, further increasing your brand’s relevance. 

If you outsource photo retouching services, you will get experts working on your images who know the pulse of the market. Besides the latest technologies giving new features to your images, you’ll get to market them in new ways that are bound to capture your audience’s attention. Refresh your uploads regularly and don’t be afraid to experiment a little.  

6. Convey Product Usage Experience

Images are a powerful tool to tell and sell stories. Exploit this feature with your Amazon product images. Give your customer a feel of what their life will be like if they decide to buy the product. Let them see their desired lifestyle come to life in a great setting with the product. 

Your photo editing services must work with the market research segment of your business for this to succeed. Creating an image that aligns with a target customer’s beliefs, purchasing power, lifestyle choices, aspirations, etc., makes it more digestible and appealing. And those feelings then transfer to your product, resulting in a conversion. 

This approach works best with your ad campaign images. PPC demands that maximum information is conveyed using the least amount of resources. Advertising the life your product can give in the ad photo will draw clicks and traffic to your site. 

Also Read: Top 5 Real Estate Photo Editing Companies in India and USA: Services, Pricing, Ratings, and More

7. Test and Repeat

It’s alright if your first few attempts with Amazon product photo enhancement services don’t work as you intended. The effort will help you gather data about your customer base and help refine your marketing strategy too. You can try different strategies like A-B testing to see which ones will work best. 

Repeat this testing approach each time you refresh your listing content. That way, you’ll become aware of trend changes in the market and can adapt better. It will help you predict future trends as well, helping you gain an edge over your competition.

You can further optimize your images by tweaking these tips to better suit your situations. If you operate in a particular niche, then you can have a photo editing company customize its approach to your needs. 

Conclusion

Selling on the Amazon marketplace is a feat of great effort. You have to manage multiple things while keeping in touch with the target market. Adding to that is market volatility and stiff competition. With photo editing services, you can breeze past those challenges by putting up the best-looking product images. 

Your customers will be compelled to check offerings. It will help improve the chances of conversion and spread the word about your brand far and wide. Both organic and paid ad campaigns will give the ROI you want, keeping your budget intact while growing your profits. 

Get Specialized Photo Editing Support From Professionals

PhotozWorld’s professional photo editing services can fulfill your every Amazon product photo editing need with aplomb. You can avail a host of enhancements that will scrub away imperfections in your product photos. Every minute detail of the photo will be looked into so that the product in it stands out. 

Besides listing, our services will create marvelous product photos for your Amazon product ad campaign and brand storefront. They will help your brand and product lineup take the center stage among your competition, boosting brand value and visibility. 

We have a potent combination of photo enhancement services that will turn even the dullest product image into a fabulous one. Besides that benefit, these services will also save you money and time to market. 

Our expert touch keeps the images in vogue and compliant with regulations. They will give you images that will result in the picture-perfect Amazon store success story that you desire.