3 Image Enhancement Best Practices To Instantly Boost eCommerce Sales

The most important element of an eCommerce store is – the product images. Primarily because a good product photo encourages more clicks. Whereas, substandard product photos kill sales and make a website look mediocre rather than professional. The better the use of product images on your online store – the better they can drive sales. High quality and clear images provide an actual representation to customers and help them decide which product suits them the best.

You know that product images are one of the most important assets of your online store. Some eCommerce business owners who are unable to spare out time to work on their product images, outsource photo enhancement services to a reliable service provider. Whereas, there are some who are not even aware that they are uploading product images the right way or not. So, let us understand some effective practices that one should follow while uploading the eCommerce product images on the website.

The Best Image Enhancement Practices That You Should Adopt

Check For Quality

Quality matters not quantity. Do not fill your product page with random product pictures rather only focus on uploading high-quality product images that can give your customers the most accurate and clear representation of the product.

High-quality photos persuade buyers to make a purchase. And, you must know that clicking images from a DSLR requires skills and knowledge about basic photography including the aperture, shutter speed, and ISO etc.

However, there are times when even the highest quality digital cameras are unable to get all the elements right and click perfect images due to brightness, shadows, lack of depth of field and focus etc. In such scenarios, you can go for digital photo enhancement. It is a process that can transform dull, damaged and washed out images into high-quality and clear images that never fail to attract the viewer’s attention.

Showcase From Various Angles

When buying online, customers prefer to have an actual representation of the product from all the angles. Primarily because they are not able to pick up the product and have its ‘look and feel’ in person. Having multiple images of the product from different and close-up angles allow customers to analyze the product better. Therefore, you must click the product images from all the primary angles so that they carry enough details to shoot sales. And, to ensure that you upload perfect quality image leverage digital photo enhancement technique. It helps to eliminate even the slightest distraction from the respective images.

Include Images Of Each Variant

There are times when a product has diverse variants. For such products, it is always beneficial to upload the images of all its colored variants on your product page. Customers always like to have options. Showing them how the product will look in different colored variants will increase the chances of them inclining towards buying their preferred colored variant.

However, setting up a camera and managing the lighting to click pictures of each product variant can be a tiresome and time taking task. One easier alternative of this could be that you opt for photo colorization services through which you can get multiple colored images as per your preference of the single product image. This will eliminate the need for clicking individual pictures of different product variants, saving time and efforts.

In order to give a cohesive eCommerce shopping experience, it will be advisable to outsource image enhancement services. It will ensure that your product images are consistent, have correct background, aptly focussed subject and proper lighting etc. Photo editing experts will deliver the best images that have the potential to make your online store look good.

Entrust Photozworld For Photo Enhancement Services

If you are wondering where to find a reliable service provider, then wait no more, write to us at info@photozworld.com to know how you can leverage photo enhancement services to have enticing images on your business website that not only attract customers but also encourage them to make a purchase.